AT&T Turbo subscribers are noticing something new on their devices this week — a special icon indicator popping up on both Android and iOS. The feature, which has sparked discussions online, seems to be tied to the premium “Turbo” data add-on that AT&T introduced earlier this year.
The indicator appears in the phone’s status bar, labeled as “Turbo,” and stays visible whether the device is connected to Wi-Fi or cellular data. On platforms like Reddit, users are sharing screenshots and asking what the new tag means. According to AT&T’s website and as other users mentioned, it’s simply a visual marker to confirm that subscribers have the Turbo feature active on their accounts. Here’s a screenshot for reference:
Some users appreciate the clarity, especially for those who might not realize they’ve been billed for the add-on. Others are less enthusiastic, calling it a “confusing” move, reminiscent of AT&T’s controversial “5GE” branding that led many to believe they were accessing real 5G years ago.
For those unaware, AT&T Turbo is a $7-per-month upgrade designed to prioritize data speeds during network congestion. While regular “premium” data plans already reduce the likelihood of slower speeds, Turbo offers an even higher level of priority, putting consumers closer to the same tier as business and first responder accounts.
However, not everyone is convinced. Some Reddit users argue that the benefit is minimal unless you’re in a heavily congested area, such as a crowded city or large event. Others claim it’s helpful in situations where every bit of bandwidth matters, like live streaming or gaming on the go.
One post that gained traction came from a user in a small Kentucky town who noticed the Turbo icon on their iPhone 16 Pro Max. They questioned its relevance in an area with minimal network congestion. Another user humorously noted that the icon might alert people who unknowingly subscribed to the service, giving them a chance to cancel before the charges pile up.
Meanwhile, Android users are also reporting the same change, with some seeing the Turbo tag on phones like the Galaxy S23 and Pixel 9 Pro XL. The reaction? Mixed. While a few users were impressed by their download speeds — some clocking nearly 1 Gbps — others criticized AT&T for what they saw as unnecessary branding cluttering their screens.
It’s unclear if the Turbo indicator is here to stay or if AT&T is simply testing the waters. Whether you’re a fan of the new tag or not, one thing’s for sure — it’s hard to miss. For now, Turbo subscribers can enjoy their shiny new status bar icon. And for everyone else? It might be worth double-checking your bill.