Roku users woke up to a nasty surprise this month when their smart home cameras suddenly lost a crucial feature. Without any warning, the company pulled the plug on free motion snapshots, leaving owners with alerts that tease potential threats but deliver nothing unless they shell out for a subscription.
It all kicked off around July 16, 2025, according to frustrated reports flooding online forums and Reddit. One user on r/DataHoarder detailed how their indoor Roku cam stopped capturing still images of motion events overnight. They still got push notifications saying “motion detected,” but tapping them just led to a blank screen or a prompt to upgrade. After chatting with support, the verdict was clear: this wasn’t a glitch. Roku had deliberately nixed the free snapshots, likely to push users to pay up to get such an important feature.
That subscription runs about $4 a month per camera or $40 annually, granting access to cloud storage and up to 14 days of recordings. But for many, it’s a bitter pill. Folks who bought these cameras expecting reliable, no-cost security feel tricked. Frustrated users are describing the situation as “predatory” and “shady,” pointing out how the change renders the hardware nearly useless for actual home monitoring. Imagine getting an alert during a break-in, only to find no evidence because you didn’t pay extra.
The backlash has spread fast. On Roku’s own community forums, threads exploded with complaints — users with multiple cameras venting about wasted money and vowing to switch brands. Some are leaving scathing reviews on Amazon, while others urge filing reports with the Better Business Bureau or state attorneys general, especially in consumer-friendly spots like California or New York.
Social media echoes the anger; one X user fumed that basic event storage was free “until 2 days ago” and slammed the shift as “shiesty AF.”
Privacy worries add fuel to the fire. Roku’s policy openly states it collects data on visitors caught on camera and may review uploaded files, raising red flags for those wary of cloud-based systems. As an alternative, disgruntled owners are eyeing budget options like the TP-Link Tapo C120, which stores motion events locally on an SD card without any paywall, often for under $30.
This isn’t Roku’s first controversy — past gripes include ad-heavy interfaces on their TVs — but yanking a core camera feature mid-stream has users questioning the brand’s trustworthiness. In an era where smart devices promise convenience, moves like this highlight the growing push toward endless subscriptions, leaving consumers to wonder if “smart” really means buyer beware.
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